Tuesday 16 October 2007

Beyond Borders

As I am always in serach for a new idea ,I came across a new article which states that even
American Small and Medium Enterprises Rely on US Markets . So I see a huge Gap/ oppurtunities which exist of a Consultancy to SME for Expanding their Operations globally.

And the statistics were really interesting that America’s small and mid-sized businesses have failed to explore the significant growth opportunities offered by an increasingly global economy. Specifically, 67 percent of the nation’s small-to-mid-sized enterprises (SMEs) are still relying solely on the U.S. economy ( A new survey released by UPS ). This figure is surprisingly low given the increasing ease of importing and exporting in today’s economy.

Its also important to see what kind of data constituted these findings :

  1. A total of 600 telephone interviews with small business establishments in the U.S. were conducted between May and June 2007.
  2. Respondents had to be extremely or very knowledgeable about their company's overall economic position.
  3. All businesses have an average annual revenue between $250K and $50M
  4. 418 have average annual revenues of $250K to $5M
  5. 126 have average annual revenues of $5M to $20M
  6. 56 have average annual revenues of $20M to $50M
  7. Annual revenue based on last full operating year's results that respondent was aware of.
  8. More than two-thirds of exporters have fewer than 20 employees.
There would be companies and organisation which exist to promote trade and help this SME 's grow beyond the borders but still I cant see a company aggressively approaching these SME's so there can be a proper sales organisation promoting and selling the same concept then opportunities seems to be endless . And if these data is so low in US you can take example of other countries of how much potential they have. I am sure every SME would like to expand their operation but they might be just too busy in their day to day activities or may be a bit reluctant to step up and cross the borders. And I think this would be perfect example of Win Win situation for company doing the same and also the company whom they are helping in going global.





While looking for the image for this post I came across a conference which I think takes place every year for Making Global Marketing a Reality.
So we can see people are doing the efforts in the direction but still there is far to go to take the advantage of the cross border opportunities which exists.

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