Female Fever in Business

Business people giving a unique identity to female in Business world. As everybody knows and researches proves how much influence does female have in a buying decision of the family . But now Female sole buying power is also identified in this modern world and of course everybody is trying to target these womens and

1) Giving them a unique ( feminine) ambiance to shop in

Canada's autoONE company, which recently opened a newly renovated showroom on Vancouver’s west side. With its Italian-tiled floor, Paul Kane sofa, modern lighting, and La Marzocco espresso machine, Clutch has more the look and feel of a high end fashion boutique than a car dealership.

But it’s not just the sleek, comfortable surroundings of Clutch’s fabulous modern showroom that make the dealership so appealing to women looking for their next vehicle. The real difference is in the service. Contrary to how other car dealerships treat female customers, they offer personalized, no-pressure, client-focused service that has been the foundation of auto/ONE’s success.

2)Customising even a generic product for a women


There's now a roadside safety kit for women, plus 24/7 road assistance.




Even a motorcycle for women taking care of all the common problems addressed by women drivers launched by Street Diamond Motorcycles




Of course insurance companies are not far behind , these is advert by a UK based insurance company Sheilas' Wheels targetting female customers and giving exclusive benefits.

3)Even making products exclusively for womens.

Last and probably least the South Korean pizza maker MrPizza sells a low-fat Pizza for Women.

Watch out for Women power ......Man....:-)